Cruz Pedregon and his sponsor Snap-on will use the new Socket to Breast Cancer car design beginning this weekend in Charlotte and over the next five events to support breast cancer awareness, raising funds for The Pink Fund in the U.S. and Kelly Shires Foundation in Canada. Both organizations help breast cancer patients in their time of need, including Cruz’s sister Dora, who is a cancer survivor.
"Dora is doing well today and was grateful for the guidance and information she received from The Pink Fund when she was facing treatment," said Pedregon. "We're out here to win a race, but the real win is for individuals undergoing breast cancer treatment who see the paint scheme on the Snap-on Dodge and go to the ThePinkFund.org or KellyShiresFoundation.org to find out how these organizations can help them.
“For so many, both organizations help with a financial safety net that covers non-medical expenses like transportation, housing, utilities, and insurance during breast cancer treatment. Snap-on franchisees and their customers have raised more than a half-million dollars for the work done by The Pink Fund and Kelly Shires Foundation, and we're proud to be a part of it."
"Snap-on’s partnership with The Pink Fund has helped us to accomplish two things,” said Molly MacDonald, founder and CEO of The Pink Fund. “First, due to our logo on Cruz Pedregon's car, attendees in person or on TV have an opportunity to learn about our mission to provide real help now and one less worry to breast cancer patients nationwide. Secondly, with the help of Snap-on, we have provided more than $5 million dollars in direct financial assistance to patient's creditors for housing, transportation, utilities, and insurance. And, this fiscal year ending June 30, 2022, we are on target to provide $1 million in financial aid. Additionally, due to COVID-19 and the large number of people who have lost their jobs, The Pink Fund has expanded its eligibility to include spouses or domestic partners of patients whose income may have been affected by COVID-19 to apply for help when their spouse or partner is in active treatment for breast cancer."
Prior to the race, Snap-on created a die-cast of the Socket to Breast Cancer paint scheme as a part of its breast cancer awareness campaign. The new design on the El Conquistador body features the Snap-on Socket to Breast Cancer logo on the hood, three main colors pearl white, dark titanium, and pink, with The Pink Fund and Kelly Shires Foundation logos on the wing. The die-casts and tools made in the three colors of the design will be sold by Snap-on Franchisees across the United States and Canada to raise funds for each organization. For more information on these organizations, check out ThePinkFund.org and KellyShiresFoundation.org.