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2019 SEMA Show news roundup

A collection of NHRA-related news items from the 2019 SEMA Show in Las Vegas.
05 Nov 2019
Posted by NHRA.com staff
News
SEMA Show

BEX Sunglasses will provide clarity for Torrence

Reigning NHRA Top Fuel world champion Steve Torrence announced a marketing partnership with Las Vegas-based BEX Sunglasses, LLC, which will begin with next week’s 55th annual Auto Club NHRA Finals at Pomona, Calif., and extend through the 2020 season. Established in 2009, BEX is one of the world’s leading product design and eyewear brands.

Chevy introduces John Force Edition COPO to be auctioned for charity

Chevrolet introduced the 2020 COPO Camaro John Force Edition, bringing together the legacies of Chevrolet’s factory race car and the 16-time NHRA Funny Car champion in a distinctively styled, supercharged race car.

Chevrolet will auction the COPO Camaro John Force Edition at the 2020 Barrett-Jackson Scottsdale event in January, with the proceeds going to DonorsChoose.org. It carries a unique “2020COPO-FORCE” identification plaque and is considered a unique build in the COPO Camaro range – not part of the annual production run of 69 COPO Camaro race cars.

“John Force is one of the most legendary drag racers in history – and his legend started with Chevrolet,” said Jim Campbell, GM U.S. vice president of Performance and Motorsports. “We are proud to partner with him on this one-of-a-kind COPO Camaro and are excited to see what it will do on the auction block for charity.”

“This is a great-looking COPO Camaro, and I enjoyed helping design this car,” said Force. “The COPO Camaro is already a formidable car, and hard to beat on the track. But this one is even more special, as it will help support a cause I firmly believe in.”

Additionally, a black-and-silver paint scheme inspired by the John Force Edition is an available option on 2020 COPO Camaros. 
 

Dodge unveils new Challenger Drag Pak

Mopar and Dodge/SRT took the wraps off their latest offering, a new, fourth-generation version of the factory-built, Dodge Challenger known as the Drag Pak. Limited to a production run of just 50 serialized units, the 2020 Challenger Drag Pak delivers sportsman racers a new, turnkey package loaded with suspension and chassis upgrades and is certified for NHRA competition. Powered by a supercharged 354-cid Hemi engine, the 2020 Drag Pak is approved for competition in NHRA Stock and Super Stock as well as the SAM Tech.edu Factory Stock Showdown. [Full story]

NGK Joins Kalitta Motorsports as Official Spark Plug

Kalitta Motorsports and NGK Spark Plugs announced an exclusive multi-year partnership that pairs the world’s leading spark plug brand to one of the most legendary teams in motorsports. The marketing partnership, which will officially begin in 2020, will see every race car in the Kalitta Motorsports stable use NGK Spark Plugs in all NHRA Mello Yello Drag Racing Series events.

"We are thrilled to announce this partnership with NGK Spark Plugs,” said Chad Head, Kalitta Motorsports General Manager. “The Kalitta team, led by Connie Kalitta, has been one of the most innovative and creative motorsports organizations for 60 years. We feel the partnership with NGK Spark Plugs will continue this tradition of performance excellence and championship results.”

“This partnership represents the teaming of two iconic brands in the world of high-performance drag racing,” stated Mark Boyle – NGK General Manager, Product. “Our expertise in design, material engineering, and proprietary ceramic technology have all been integrated to deliver a racing plug to match the championship caliber of the Kalitta Motorsports team. We look forward to sharing mutual success.”