Reality star 'Big Chief' encourages racing on track, not the street in NHRA Public Service Announcement
Justin “Big Chief” Shearer, star of Discovery Channel’s reality television series Street Outlaws, will appear in an NHRA public service announcement encouraging hot rod enthusiasts to race at NHRA tracks, and not illegally on public streets. The video, available on NHRA.com starting this weekend during the Summit Racing Equipment NHRA Nationals in Norwalk, Ohio, also will air on the track big screen during NHRA Mello Yello Drag Racing Series events and be included in FOX Sports 1’s coverage of NHRA drag racing.
Shearer recently attended the NHRA Summernationals at Old Bridge Township Raceway Park in Englishtown, N.J. where he met with several NHRA stars, spoke to the fans and was interviewed by FOX Sports 1 pit reporter Jamie Howe.
At the event, he delivered a message about the dangers of illegal street racing that was filmed for the PSA by NHRA’s Broadcasting Dept. Since NHRA was founded in 1951 by Wally Parks, promoting racing on dedicated racetracks that provide a controlled environment for racing has been at the core of its mission. For decades, NHRA has worked with law enforcement and public officials to move drag racing off city streets and onto dragstrips.
“We are so pleased Justin wanted to do this with the NHRA to encourage all his fans to race legally at NHRA member tracks,” said Terry Blount, NHRA vice president of communications and public relations. “I know he had a blast at Englishtown at the NHRA Summernationals, and it was clear watching him walk around the pits that so many of our fans love him. The PSA by Justin is a way to emphasize the NHRA’s message, which always has been about including everyone and racing legally.”
Shearer is even considering building a race car for one of the NHRA professional categories.
“This is a big step for ‘Big Chief’ and a way for us to let all his followers know that we want them to be a part of NHRA and share all the great things we have going on here,” Blount added. “We believe this new relationship with Justin, and his PSA message to everyone, will serve the greater good for all drag racing competitors and fans.”