National Hot Rod Association® Leadership

Founder Wally Parks (1913-2007)

Board of Directors 

Dallas Gardner, Chair
Peter Clifford
Ken Clapp
Michael C. Cohen 
Graham Light 

Leadership Team

Peter Clifford President

Glen Cromwell Senior Vice President, Media and Marketing
Graham Light Senior Vice President-Racing Operations

Ken Adelson Vice President-Executive Producer & Chief Content Officer 
Kasey Coler Vice President of Marketing & Brand Strategy 
Brad Gerber Vice President-Sales & Chief Development Officer
Glen Gray Vice President-Technical Operations 
Marleen Gurrola Vice President-Human Resources 
Linda Louie Vice President & General Counsel 
Josh Peterson Vice President, Racing Administration

Department Leaders

Shervin Farivar Senior Director, Technology
Bob Lang Senior Director of Safety & Emergency Services
Gary Raasch Senior Director, Corporate Marketing and Partnerships
John Siragusa Senior Director of Sales & Business Development

Pam Allison Director of Digital Products
Lewis Bloom Director of Statistics & Research/Historian 
Phil Burgess Editorial Director 
Danny Gracia National Technical Director 
Rob Hedrick Director of Broadcast Operations & Production 
Kymberly Booth Higgs Show Producer
Mario Hirose Director of Marketing & Client Services 
Evan Jonat
 Director of National Event Marketing 
David Kennedy Director of Multimedia Content 
Eric Lotz Director of Field Marketing & Contingency Program 
Seneca Manzo Director of Ticketing Operations 
Jeff Morton Director of Advertising Sales 
Scott Smith Director of Media Relations  
Phil Sparks Director of National Accounts 
Kristen Wentzell 
Director of Advertising & Promotions 
Timothy White Director of Engineering