Audience Profile

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Contact Info

ADVERTISING INFORMATION

Join the family of brands who know NHRA sponsorship gives you name recognition in the marketplace. Whether your brand is automotive or non-automotive, NHRA's demographics meet your marketing goals.

AUDIENCE PROFILE

NHRA Fan Profile:

  • Male 78%
  • Average age 41
  • Married 56.3%
  • Homeowner 89%
  • Attended/graduated college/technical school 64.5%
  • Average household income $63,720
  • Source: Scarborough Research 2005

The NHRA Delivers:

  • More than 33 million fans with desirable demographics
  • 23 events televised nationally on ESPN2
  • Fans with unmatched loyalty to the sponsors who support their sport
  • An exciting, motivating environment for successful marketing

source: Scarborough Research 2005