Uni-Select, USA’s Auto-Plus brand, has been named the presenting sponsor of the world’s most prestigious drag race, the Mac Tools U.S. Nationals presented by Auto-Plus, Aug. 29-Sept. 3, at Lucas Oil Raceway at Indianapolis.
“Our NHRA program is a strategic initiative that continues to help our Auto-Plus stores across the country strengthen relationships with local professional technicians and DIYers,” said Brent Windom, Uni-Select vice president North American marketing and product development. “The Mac Tools U.S. Nationals presented by Auto-Plus will demonstrate our commitment to supporting this exciting sport and its incredibly loyal and knowledgeable fans.”
Uni-Select’s support of the Mac Tools U.S. Nationals marks yet another expansion of involvement for Uni-Select USA in NHRA and its network of automotive stores and services, including Auto-Plus retailers and Auto Service Plus centers. In addition to becoming the presenting sponsorship of the biggest, oldest, richest, and most prestigious drag race in the world, Auto-Plus is title sponsor of the 28th annual Auto-Plus NHRA Nationals at Maple Grove Raceway in Reading, Oct. 4-7. Auto-Plus also secured naming rights of the famed NHRA-owned racing facility in Gainesville earlier this season, now known as Auto-Plus Raceway at Gainesville. The company is the official auto-parts store for both Atlanta Dragway and Summit Racing Equipment Motorsports Park in Norwalk.
In addition, Auto-Plus has retained the services of reigning NHRA Full Throttle Drag Racing Series Funny Car champion driver Matt Hagan as the company’s North American spokesperson and has a strategic alliance with Funny Car driver Blake Alexander and the Paul Smith Racing team at nine key NHRA events in 2012.
Uni-Select is a leader in the distribution of automotive replacement parts, equipment, tools, and accessories, and through Uni-Select USA Inc., the company also provides services to customers in the United States where it is the seventh largest distributor. The Uni-Select Network includes more than 2,500 independent jobbers and services 3,500 points of sale in North America. Uni-Select is headquartered in Montreal and Uni-Select shares (UNS) are traded on the TMX.